I began working on the concept of a funeral supplies curated store. Through my store visits and participation in recording rituals as part of my intervention, I began engaging with the funeral market, something I had never involved myself in or paid attention to before. By integrating this into my daily life, I discovered that… Continue reading Turning Point
Month: August 2024
Stakeholders :FEEDBACK/Brand Founder& Influencer
I continued searching for cases and seek help from stakeholders: I continued searching for cases and seek help from stakeholders: One is a Designer for Modern Funeral Products, Brand name is 归从 (greatroam) This is a funeral supplies brand store that sells items such as spirit boxes, spirit tablets for altars, and Qingming Festival cultural… Continue reading Stakeholders :FEEDBACK/Brand Founder& Influencer
Intervention 4: Creating and Sharing the Ritual Video
I completed editing the video I recorded of my family’s rituals during the Ghost Festival. The result was a simple video documenting my family rituals, where I included some of my thoughts and reflections through voice-over narration. The video also explains the offerings we used, the location, and the process of the rituals. Although the… Continue reading Intervention 4: Creating and Sharing the Ritual Video
Intervention 3.0：The Evening Ritual
The afternoon recording experience made me realize that I definitely couldn’t miss capturing the rituals on the evening of the Ghost Festival. However, my father was strongly opposed to my idea of recording the event. His resistance was rooted in many traditional taboos, such as the fear of offending the spirits or disturbing our deceased… Continue reading Intervention 3.0：The Evening Ritual
Intervention 2.0：Capturing Tradition
A New Perspective on Rituals This was my second intervention, a continuation of my initial attempt at documenting traditional rituals. I was inspired by Audrey Linkman’s book, Photography and Death, which discusses photographs of the deceased. What was once seen as inappropriate or macabre is now recognized for its beneficial role in bereavement therapy. The… Continue reading Intervention 2.0：Capturing Tradition
Intervention 1.0:Breaking the Taboo:
Documenting the Ghost Festival Rituals As my research progressed, I found myself entering the intervention stage of my independent study, coinciding with the Chinese lunar calendar’s 15th day of the seventh month—known as the Ghost Festival or Zhongyuan Festival. This day is traditionally believed to be when the gates of the underworld open, allowing spirits… Continue reading Intervention 1.0:Breaking the Taboo:
Summary of Interviews and Research Insights
After conducting three interviews with a funeral supply wholesaler, a local funeral clothing shop owner, and my grandmother, I’ve gathered important insights that are critical for my research on breaking the rigid adherence to traditional funeral practices and introducing more personalized options. Key Findings: Impact on My Research and Next Steps: These findings reveal a… Continue reading Summary of Interviews and Research Insights